Comparing EAN with UPC and ISBN in Product Identification

Author: sufeifei

Aug. 18, 2025

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The European Article Number (EAN) is a widely recognized standard for product identification, primarily used in retail and logistics. It plays a crucial role in helping businesses manage inventory and improve efficiency. This article will compare EAN with two other popular identification systems: the Universal Product Code (UPC) and the International Standard Book Number (ISBN).

EAN codes, which are typically 13 digits long, are used globally, especially in Europe, while UPC codes are more common in North America and usually consist of 12 digits. An important aspect of both EAN and UPC is that they serve the same purpose: to uniquely identify products in the marketplace. For instance, a product from the brand Coca-Cola may have an EAN that allows retailers to scan it at checkout, just as it would with a UPC.

The ISBN is a different beast altogether, as it is specifically designed for the publishing industry to uniquely identify books. An ISBN, typically either 10 or 13 digits long, is crucial for bookstores and libraries to manage their inventories effectively. While EAN is often used for various retail products, the ISBN is tailored solely for books. For example, a novel published by Random House would have an ISBN, making it distinct from any other products in the EAN system.

One significant advantage of using EAN over UPC is its broader acceptance in international markets. If a manufacturer wants to export products to Europe, they typically have to switch from UPC to EAN, which may pose additional challenges and costs. Additionally, EAN can accommodate a larger range of products, which is beneficial for companies with diverse inventories.

However, UPC codes have their advantages too. They are simpler and easier to scan, primarily because they are more commonly used in North America. For companies focusing mainly on the US market, UPCs might be the better choice, particularly for consumer goods.

In conclusion, while EAN, UPC, and ISBN each offer unique benefits suited to different industries, EAN stands out for its versatility and international acceptance. Brands that wish to expand their product reach beyond local markets should consider using EAN as their identification system, facilitating easier international trade.

Ukuqhathaniswa kwe-EAN, i-UPC, ne-ISBN ekubhaleni imikhiqizo

U-EAN (European Article Number) uyinombolo ejwayelekile yokuhlonza imikhiqizo, esetshenziswa kabanzi emikhiqizweni yokudayiswa nakwezokuthutha. U-EAN udlala indima ebalulekile ekusizeni amabhizinisi ukuphatha isitoko nokuthuthukisa ukufaneleka. Le ndatshana izokwengeza väga i-EAN nezinye izinhlelo zokuhlonza ezidumile: i-Universal Product Code (UPC) ne-International Standard Book Number (ISBN).

Amakhowudi e-EAN, ngokuvamile anobude obungu-13, asetshenziswa emhlabeni jikelele, ikakhulukazi eYurophu, ngenkathi amakhowudi e-UP ebanzi eNingizimu Afrika, avame ukuba no-12. Indawo ebalulekile phakathi kwe-EAN ne-UPC ukuthi imikhiqizo itholakala kahle, njengoba zonke zikhona ukuhlonza imikhiqizo emakethe. Ngokwesibonelo, umkhiqizo ovela kumkhiqizo we-Coca-Cola ungaba ne-EAN evumela abathengisi ukuyiskena ngesikhathi sokuthenga, njengokwakungakwenza i-UPC.

i-ISBN iyinhlobonhlobo ehlukile, njengoba iklanyelwe ngokukhethekile embonini yokushicilela ukuze ikwazi ukuhlonza izincwadi ngokuqondile. I-ISBN, evame ukuba nezinombolo eziyi-10 noma eziyi-13, ibalulekile ezitolo nakumathala eencwadi ukuphatha isitoko sazo ngokuphumelelayo. Ngenkathi i-EAN ivame ukusetshenziswa kumikhiqizo ehlukahlukene yokudayiswa, i-ISBN iyenzelwe kuphela izincwadi. Ngokwesibonelo, incwadi echazwe ngu-Random House izoba ne-ISBN, okuhlukanisa kahle nezinye izinto ezise-EAN.

Enye inzuzo enkulu yokusebenzisa i-EAN kune-UPC ukuthi yamukelwa kabanzi ezimakethe zomhlaba. Uma umkhiqizi efuna ukuthumela imikhiqizo eYurophu, ngokuvamile kufanele aguqule usuka kwi-UPC aye kwi-EAN, okungase kube nemiphumela eyeqisayo nezindleko. Ngaphezu kwalokho, i-EAN ingathwala ibanga elibanzi lemikhiqizo, okubalulekile kumakampani anokuthi anohlelo loshintsho.

Nokho, amakhowudi e-UPC nawo anezinzuzo. Asebenza kahle futhi alula ukuskena, ikakhulukazi ngoba avame ukusetshenziswa eNingizimu Afrika. Kumakampani AGF unompilo efuna uchungechunge lwezimali ezithile, kusemqoka ukuthi kube u-EAN.

Ngesikhathi sokuphetha, nakuba i-EAN, i-UPC, ne-ISBN zonke zinezinto eziyinqaba ezikahle kakhulu kwi-icansi, i-EAN ivela ikakhulukazi kwi-ukuthuthuka kwendlela yokwamukela nezinkanyezi zomhlaba. Amabhizinisi afuna ukuthuthukisa ukufinyelela kwemikhiqizo yawo emizaneni eyahlukahlukene kufanele acabangele ukusebenzisa i-EAN njengohlelo lwabo lokuhlonza, kunciphisa ubunzima bokuhweba emhlabeni jikelele.

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